We’d be lying if we said one of the 3 things we’d ask the wish-granting genie for won’t include great skin (without spending more bucks or putting in that extra effort).
And ladies, especially if you’re over 40, we know it’s true for you, too!
Yes, mature women don’t want to trade the life experiences, the grace, sense of stability, calmness and maturity that comes with aging, with anything in the world (probably not even great skin).
But then there’s that teeny-tiny voice that,when sometimes looking closely at the mirror or a photograph from years ago, wishes for more!
Mature women don’t want to look how they did in their 20s (for starters, that’s practically impossible), and they surely DON’T WANT to look older than they really are!
What women in their 40s, 50s, 60s and beyond simply want is to have skin that looks its best at any age, without that 10-step makeup routine, bank-breaking monthly spa sessions and skincare that carry chemicals straight out of labs!
Hold that hiccup!
We know that those stubborn signs of aging like deep wrinkles on the forehead, fine lines along the mouth, saggy & loose skin on the neckare a result of fluctuating collagen and elastin levels in our bodies.
But here are NOT 1, BUT 5 things that you can do to stop the look of prominent aging signs from stealing your skin’s charm and your thunder!
1. Separating skincare fads with what older skin really needs
Before you make your next skincare purchase, PAUSE & THINK.
Are you investing in skincare or simply hoarding it because...
◾There’s a new “anti-aging” product in the market.
◾There’s a new ingredient that’s in trend, and the internet cannot stop talking about it (before the hype fizzles out in a week or two).
◾There are a myriad of options but none that suits the demanding needs of your aging skin, so you unwillingly have to rely on trials ‘n’ errors.
In any condition, none of the above is going to benefit your skin in the long run (and oh, your pockets are going to bear the brunt, too!)
Think about it, why haven’t you found your HG (holy grail) yet?
Allow us to answer for you.
Aging or mature skin means skin that’s thin and finds it difficult to hold on to moisture because of the loss of natural oilsthat keep it plump and healthy looking (think of a balloon filled with water... that’s your skin when you’re in your 20s and 30s).
You cannot rely on simply slathering a cream or a moisturizer and expect your skin to shed 10 years from its appearance (uh-oh, myth busted!).
You need to go BEYOND using a regular cream when it comes to defeating the look of those telltale aging signsthat, if not cared for, can make you look older than you really are!
2. Becoming cognizant of what you put on your skin
Being ingredient-cautious is the new cool, and it holds true for what you eat and what you feed your skin with, topically!
Our skin is a reflection of our diet, hydration levels, sleep cycle, lifestyle choicesAND what we treat it with, when it comes to skincare.
Harsh chemicals, quick-fixesand fast-skincare are bound to show themselves through your skin in the form of redness, irritation and increased sensitivity, in the longer run.
On the other hand, lack of HYDRATION (both internal and topical) will show itself in the form of dry, wrinkled, dehydrated skin, with exaggerated signs of aging.
If you innocently envy that friend for the glow that her skin has even at the end of the day, know that she’s been diligent with what she puts on her skin!
Reading up about the ingredients that go on the labels of your skincare, asking the right questions, and keeping the guesswork out of your skincare routine becomes of prime importance especially if you're 40 and over, with skin that’s thinner, more delicate and more susceptible to reactions.
Let’s understand this through our SKIN'S MICROBIOME.
Our skin’s microbiome consists of the ‘microflora’ or the ‘good bacteria’, the acid mantleand the lipid barrier.
Using harsh, chemical-laden products on the skin disturbs the healthy microbiome, and disrupts the pH of the skin, giving way to even more dryness, sensitivity, redness and irritation.
So, while that chemical peel, that spot fix solution, or that acid exfoliator might give you instant, quick results of brighter, smoother skin, you’ll find your skin becoming more prone to sensitivity with their constant use!
3. Pairing skincare with a good massage
We’re NOT talking about a professional, once-a-month in-salon spa appointment that makes you wait for weeks to pamper your skin and get that glow!
The best, most natural and easiest way (on-your-fingertips easy) to elevate the effects of your skincare is to complement it with a good, thorough massage (Continue reading to discover that one golden tip to make the most of your face massage, and do it the right way).
But why bother massaging your skin when your serum/cream/moisturizer says you’re good to go in 30 seconds of slathering the product?
Well, the answer comes straight from the 5000-year-old Science of Life: Ayurveda.
This time-tested, time-preserved science puts great importance on spending time on your skin by treating it with a targeted, focused massage.
Putting aside 5-10 minutes to thoroughly, yet gently, massage your face not only brings out a visible, radiant glow but also...
◾ Improves blood circulation ◾ Makes lines appear less harsh ◾ Detoxifies the skin ◾ Relaxes the senses to turn your skincare into selfcare
Think of a face massage as a mini workout for your skin!
In fact, Ayurveda has specific, separate massage techniques for the face, body, head, feet, that have been proven for centuries and are in use even today!
Ayurveda has a special name for it: Abhyanga.
And you can do this, in the comfort of your home, by simply using the right skincare and your hands!
No face massage tool can beat the power of human touch!
Using your clean hands and fingers to stroke away the look of aging signs right out of your face is not only rewarding for the skin, but it also brings you closer to understanding your skin better, and establishing a connection with it!
4. When it comes to aging skin, Oils are your best bet
Raise your hands if you have ever been told that oils are bad for your skin! 🙋♀️
With adolescent memories of scrubbing and cleaning the skin until it was ‘squeaky clean’ to remove any speck of oil, the growing ‘trend’ of oils in skincare has challenged everything that we were told about them!
But guess what, using oils for skincare is MORE THAN just a temporary trend.
They’ve been in use to nourish and beautify the skin for ages!
The modern skincare and cosmetic world are catching up to its wonders only now.
Ayurveda’s centuries old treasure trove of beauty secrets includes massaging the face and body with oils to address issues ranging from dryness & dullness to the harsh look of stubborn signs of aging like wrinkles, lines, saggy skin.
Not creams or moisturizers or lotions, but OILS!
Oils are not foreign to our skin.
The reason our skin stays plump, firm & taut looking is because it produces oils and lipids naturally to prevent water loss. So, it’s only natural for our skin to feel ‘at home’ when treated with oils.
For mature, aging skinwith a slowed down ability to produce natural oils on its own, FACE OILS are the HOLY GRAIL that can really turn the skincare game around!
If you already use coconut, argan or castor oil, great! But it’s now time to uplevel & GO BEYOND!
And if you haven’t yet introduced your skin to the amazing, look-transforming, beats-every-beauty-trend benefits of oils,
here’s what you can do...
Go for a POLYHERBAL, authentically prepared Ayurvedic face oil, with ingredients that have Proven age-defying, glow-restoring and dullness-defeating benefits.
Check for herbs and oils that will work together in SYNERGY to bring out visible results, without disturbing the natural balance of your skin.
Choose an oil with the RIGHT BASE, so that it does not clog your pores and cause you to breakout, or feel heavy on your skin.
Pick a potion that does MORE THAN MOISTURIZINGand really works on those stubborn aging signs.
Or simply go for
iYURA’s Yauvari Amplified Youth Spring!
A ‘Complete’ Face Oil-Serum that’s powered by the goodness of proteins, vitamins and nutrientsof a very special ingredient that’s RARELY FOUND in regular creams and lotions.
We’re talking about a Super-Lentil that’s been Ayurveda’s go-to youthful vitality-renewing ingredient, and that is still unknown to many modern skincare and beauty brands.
But iYURA has brought the most potent, most concentrated and most effective benefits of this Beauty-Lentil in the form of an uber-moisturizing, ultra-light face oil to give you the skin of your dreams (or even better!)
This lesser-known ingredient in the skincare world is the ‘BLACK GOLD’ for aging skin!
BLACK GRAM, the humble lentil sitting in several Indian kitchen shelves is what makes iYURA Yauvari a force to reckon with, when it comes to aging skin!
Black Gram alone makes it unctuously moisturizing, youth-boosting and uplifting, specifically for aging, mature skin!
And then there are the other 10+ Ayurvedic herbs, spices and oils that make it a must-have for dullness, dryness and dehydration ridden skin.
Hundreds of WOMEN OVER 40 have sworn by this luxurious Ayurvedic formulation to reduce the look of deep-set wrinkles and lines, and to firm the look of saggy skin. The results are real and truly beyond anything you would’ve ever seen before with ordinary “anti-aging” creams and serums.
Need more reasons to try it?
It’s 100% clean beautywith no chemicals whatsoever, making it absolutely safe for even sensitive skin types!
5. NOT forgetTING the chin-below area
We’re talking about the neck, one of the oft-ignored areas when it comes to skincare.
When we say that you absolutely must include your neck in your face care ritual, we mean more than just applying the product that’s left on your palms after covering your face (guilty much?)
Yes, your face gets all the attention, but if not given due care, the skin on the neck can reveal a lot!
Undernourished, unattended skin on the neck looks crepey, saggy and wrinkled, revealing your age even before your face does, and often making you look older than you really are!
The skin on your neck SHOULD NOT be treated as an after-thought. Period.
It deserves to be treated with targeted care like your face, eyes, or any other part of the body.
Before you scroll past thinking, “never mind, I don’t want to add another product in my already elaborate skincare routine”, listen to this...
If you choose the right skincare,with the right set of ingredients, you might just save yourself the trouble of hoarding different skincare products for different skin-woes!
And our best bet is the Yauvari Amplified Youth Spring!
It’s specifically designed for mature, saggy & crepey looking skinon the face, neck & décolleté!
It’s not a face oil that you can also apply on your neck. But it is formulated in a way that it takes care of the look of aging signs on the neck as well as it does for the facial skin.
From the first use, you’ll see an improvement in the dryness and the look of crepiness.With regular use, you’ll notice how less visible the sagginess on your neck appears, with a tauter and firmer look!
"Oh so soft "
I’ve been using the Yauvari Amplified Youth Spring daily and I love it. I was one who wouldn’t leave my house without makeup and trust me my confidence level has risen to the point where I can step out without makeup due to my skin being what it is now….. I’m 57 and counting backwards ❤️❤️”
- Lorna H.
"I tried expensive products and came back to this one "
I was using this youth oil regularly, and I was getting compliments about my skin still looking young... Foolishly, I caved to advertising and thought I needed something with retinol so I purchased an expensive face oil.. After two weeks With no results, and actually negative results…. I stopped using the expensive product and went back to my Yauvari Amplified Youth oil. It truly does make a difference. For me I’m 48, no need for those expensive products anymore...”
- Danielle C.
"Love Yauvari Amplified Youth Spring"
The first time I applied this lovely oil I knew it was special... I’m just a couple months away from 69 years old. I’ve tried so many products in my lifetime, bouncing from one to the other. Many of these did help to make my face look younger. But I was always aware that I was putting these chemicals on my skin... Some of these products would burn, some you had to be careful not to have any sun exposure. There was also two different groups of product, those used for daytime and those used for night. My bathroom was just cluttered with bottles of this and that. After three weeks of using the Yauvari I’m hooked. My skin is much more supple... I will never go back to using hash chemicals on my skin...”
- E.Anna Clark .
Sesame Seed Oil [Sesamum Indicum], Rice Bran Oil [Oryza Sativa], Black Gram [Vigna Mungo], Touch-Me-Not Plant [Mimosa Pudica], Nut Grass [Cyperus Rotundus], Black Creeper [Ichnocarpus Frutescens], Vetiver [Vetiveria Zizanioides], Turmeric [Curcuma Longa], Stone Apple [Aegle Marmelos], Black Plum [Eugenia Jambolana], Mango [Mangiifera Indica], Ginger [Zingiber Officinale], Black Pepper [Piper Nigrum], Long Pepper [Piper Longum], Essential Oils of Frankincense [Boswellia Sacra], Neroli [Citrus Aurantium] and Lime [Citrus Aurantifolia].
Youthful, glowing, great skin is not a pre-requisite of stepping into the ‘golden years’ of your life.
But let’s be honest, who would not want to have skin that looks like a million bucks without spending a million bucks?!
Why should the confidence of going makeup-free only be limited to your younger years, when you can flaunt your real, natural, foundation-free beauty even after your 50s, 60s and beyond?!
Why keep skincare and self-care separate when you can bring them together through Ayurveda?!
In the quest for great skin, why meddle with the natural balance of your skin when you can give your skin the goodness of what it is REALLY made of- 100% pure nature!
The Ayurveda Experience brings to you amazing concoctions of oils made from incredible Ayurvedic herbs!
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