We're letting you in on the eye-opening reasons your eye contours age first and emphatically… and introducing you to the 1 solution that works fast and effectively using beauty treasures from the Sea and Youth-Secrets from the Mountains!
Now Stepping Into the Spotlight
Introducing
IT’S AN UNPRECEDENTED, touch-to-dissolve, swoon-worthy serum created specifically to diminish the look of the ‘3Ds of Under-Eye Aging’ that start appearing not in our 30s… not in our 40s… but as early as our 20s!
A SERUM SET TO DELIVER a now-or-never look of firmness and brightness that’s beyond anything the skin under your eyes has ever seen.
ONE WHERE AYURVEDIC ALCHEMY (with its 5000-year-old Eastern wisdom) & MODERN SCIENCE (with its evidence-based Western pragmatism) conspires to produce a powerful and effective under-eye ‘SKINTELLIGENCE’ that’s ━
Try This Under-Eye Serum for a Seeing-Is-Believing Treat!
30-Day Money Back Guarantee
These bad-beauty seeds prey on the skin under your eyes because it’s weak, delicate, and more prone to show signs of early aging than any other skin on our body. Why so weak? So delicate? Let’s meet the culprits.
Of the approximately 21 square feet of skin we wear on our bodies, the skin around the eyes is one of the thinnest, most sensitive areas (If you’re curious, the skin on the palms of the hands and soles of the feet are thickest and strongest.) This thinner skin breaks down faster due to lower collagen levels, making fine lines and wrinkles more noticeable with age.
Eyes are expressive. Think about all the movements and micro-contractions that happen when we smile or squint in the sun. These contribute to the creases in the skin around the eyes over time.
As we get older, the muscles and structure of the under-eye area weaken, making the skin look loose and saggy.
Throughout the day, we touch and tug, rub and pull at our eyes—without even thinking about it! Even light tugging, like when removing eye makeup or rubbing our eyes during allergy season, can contribute to under-eye sagging.
We’ve already mentioned the under-eye skin is the thinnest on the body and, therefore, slightly more transparent. This means that veins under the skin in this area are prone to show more, which can contribute to dark circles.
The skin under the eyes lacks oil glands, which makes it drier and more prone to irritation than other parts of the body. Fine lines and wrinkles are also more noticeable on dry, dehydrated skin.
of these beauty-thieving factors contribute to the acceleration of under-eye aging much earlier than the rest of the face! And each creates a particularly difficult challenge in how to promote positive under-eye improvements.
To that we say…
Challenge Accepted!
█ The ‘SKINTELLIGENCE’ available to us in the ancient Ayurvedic texts is more relevant today than ever before… divulging words-to-the-wise secrets to erasing the look of time-tired and wrinkle-weary eyes.
█ With make-over molecules that reduce the look of dark circles, give buoyancy to the look of sunken eyes, and hydrate and naturally satiate this dry, difficult, delicate area to a more vibrant, healthy state.
█ Shade-Erase Under-Eye Serum captures a combination of ingredients that read like a botanist’s notebook, time-proof-tested to target and tame this delicate skin that suffers over time.
█ Dedicate yourself to a twice-daily routine of ‘Pump-Dab-Done' and you’ll fall in love with this serum and never think about cheating on it with any other miracle-promising under eye product.
DEFEND Your Eyes Against the ‘3Ds of Under-Eye Aging’ With This Serum.
REDUCES the appearance of dark circles and panda eyes
CEASES the look of creases and crow’s feet
REBUILDS the compromised beauty barrier with plumping moisture
REFRESHES dull, sleepy, and tired-looking under-eye contours
REDUCES the look of puffiness and under-eye bags
BRINGS 20-, 30-, even 40-plus-somethings VISIBLE results that will prevent you from feeling INVISIBLE. (Or wanting to!)
█ INTENSELY HYDRATES the drab and dry skin under the eye by restoring the look of texture to a more soothed, smoothed state without a heavy, greasy feel
█ CONTROLS MOISTURE LOSS of the under-eye beauty barrier, where the skin is thinner and struggles to effectively retain moisture, so the area stays hydrated, plump, and healthy
█ VISIBLY BRIGHTENS through the alchemy of ancient beauty botanicals, all collaborating to reduce the look of dark circles for a brighter, luminous appearance
█ REDUCES THE LOOK OF PUFFINESS that comes from fluid collecting under the eyes, visibly sending those “bags” packing
█ REDUCES THE LOOK OF FINE LINES AND WRINKLES all without the jaw-dropping price point of other popular cosmetic-counter products
█ QUICKLY COOLS the area surrounding the eye without itchiness or irritation
All in favor of these beauty-boosting results say, “eye!”
Try This Under-Eye Serum for a Seeing-Is-Believing Treat!
Now, Bladderwrack isn't just any seaweed – it's a master of survival, thanks to its air bladders, which we call Marine Youth Pods, nature’s tiny laboratories brimming with extremozymes and fucoidans.
Inside these pods, you'll find extremozymes – powerful enzymes that help Bladderwracks thrive in extreme temperatures and environments. Over millions of years, these enzymes have evolved to be so potent that they help Bladderwrack not just survive but alter entire ecosystems. This resilience has earned Bladderwracks the title of "ecosystem engineers."
Imagine transferring this incredible resilience to your eye contours to combat the signs of aging.
And then there's fucoidans – extraordinary marine compounds with proven age-defying and health-boosting properties. The discovery of fucoidans has sparked extensive scientific research, resulting in thousands of peer-reviewed publications and over 2000 scientific papers on their potential bioactivity.
BONUS: Marine Youth Pods are also packed with over 60 brightening, firming, and enriching nutrients, fibers, vitamins, minerals, and phytochemicals.
To summarize, Marine Youth Pods earn their name from the unique and potent blend of extremozymes, fucoidans, and abundant nutrients they encapsulate, symbolizing their potential for age-defying benefits.
We tapped into the potential of this extraordinary blend of Bladderwrack Extract (Certified organic | Hand-harvested | Sustainably sourced | Clean beauty | Vegan) and a humectant that is also the mildest form of next-gen exfoliant) specifically tested for quick and visible effects on the eye area.
P.S. It's in line with good collection practices that ensure the regeneration of biomass.
Supported by both in vitro and in vivo tests, within just 1 week of use, this potent duo of Bladderwrack Extract and the exfoliant at 1% was tested to:
A. Reduce the look of dark circles and eye bags by
B. Decrease the appearance of crow’s feet by
C. Enhance eye contour luminosity
Clinically tested and traditionally used in ancient Ayurveda, Acacia catechu is laden with vital detoxifying and age-defying bioactive compounds.
Clinically proven to have a brightening effect, it may add tons of glow to dark and tired looking under eyes.
According to Ayurvedic texts, its Laghu (Light) and Ruksha (Dry) qualities that ensure optimal absorption.
This facilitates rapid absorption, allowing the botanical's beneficial constituents to moisturize the under-eye area, diminishing the look of bags and puffiness.
Acacia catechu also has a soothing effect that may help de-puff the look of under eye bags.
Playing the role of Double Agent is...
Native to Europe, Asia, and the Middle East, Licorice Root Extract is a sweet and soothing Ayurvedic botanical that has been used medicinally since 500 B.C.
In Sanskrit, the twig-like roots are known as Yashtimadhu, or “sweet stick”, and recognized as a rasayana, in Ayurveda.
This character is best known for:
Supporting the appearance of luminous, younger-looking eye
Maintaining the appearance of skin that’s buoyant and baby-soft
Calming and soothing the look of angry skin types
There’s more!
Introducing our powerhouse blend, meticulously crafted with Baical Skullcap Root Extract, Moutan Peony Root Extract, and Strawberry Begonia, complemented by other clinically tested compounds. This expert formulation is engineered to combat the visible signs of aging and illuminate your complexion to unprecedented levels. Clinically tested for efficacy, it's your ultimate solution for radiant, youthful skin.
A significant improvement in skin luminance, supported by chromameter readings
A visible reduction in spots over an 8-week period
Improvement in skin tone in 72% of the population after an 8-week study
Baical Skullcap, the "golden herb", yields roots rich in phytochemicals, renowned for age-defying properties.
Acts as a toner, tightening the look of droopy skin
Brightens skin and promotes an even-toned-looking complexion
Soothes and hydrates
Known as the "King of Flowers," Moutan peonies symbolize wealth and honor, and is now harnessed for beauty.
Brightens complexion and enhances youthful appearance
Improves the look of skin texture, clarity, and brightness
Offers firming and soothing effects, ideal for sensitive under-eye skin
Extracted from the Saxifraga sarmentosa plant, this extract delivers a natural radiance and smoother-looking texture to the skin.
Brightens dark circles, imparting a luminous glow
Softens and conditions delicate under eye skin, leaving it supple
Reduces the look of signs of aging
Temporarily tones and tightens the look of eye contours
Now...
Because the under-eye area is so delicate, those 3 guiding steps to applying Shade-Erase Under-Eyes Serum may be…
MORE CRITICAL than the temperature of the water you use to wash your face (not too hot, not too cold, if you didn’t already know)…
MORE IMPORTANT than the direction of the sweeping motions you use to apply moisturizer (up, up, always up!)
And...
MORE CRUCIAL than the pressure you use to apply neck products (gently, please!)…
PUMP a rice-size amount of the serum onto the fingertip of one ring finger, then split it between the other ring finger.
DAB the silken serum on the skin under your eyes and gently massage it in a circular motion until it is completely absorbed. Make sure NOT to pull or tug at the sensitive skin.
For best results, use Shade-Erase Under-Eye Serum twice a day—AM and PM. That’s it, you’re DONE!
Get it carefree with a 30-DAY MONEY-BACK GUARANTEE and FREE SHIPPING!
Because If you’re not 100% enamored with the refreshed, revitalized, resurfaced look of your under-eye area, let us know within 30 days or get a 100% refund. No questions asked!
Confused? Or maybe even a bit skeptical as to why we’re...
As we mentioned earlier...
AYURVEDA plays just one part—a BIG part—in this serum’s success story and incorporating its ANCIENT WISDOM into our formulation is what sets it apart from the hundreds of other eye offerings available.
Now remember the mention of MODERN SCIENCE? It plays a role here, too, and it’s worth giving your under-eyes a peek at the science behind conquering aging-eye concerns.
And both are what allow Shade-Erase to cast a shadow on its cosmetic-counter competitors. While you may be somewhat familiar with some of the following ingredients, it’s their inspired combination with ancient Ayurveda that elevates them to a wide-eyed WOW!
In a study with participants who had noticeable eye bags, the measurements were taken using advanced imaging techniques after 3 and 5 hours.
The results showed a significant reduction in the look of eye bags of 21 mm after 3 hours and 51 mm after 5 hours compared to the placebo.
TYPE OF INGREDIENT: Skin conditioner and cleanser.
MAIN BENEFITS: Helps moisturize and condition the skin, making it feel luxuriously soft, supple, and smooth.
WHO SHOULD USE IT: Gentle enough for all skin types.
TYPE OF INGREDIENT: Skin conditioner with age-defying properties.
MAIN BENEFITS: Helps reduce the look of age spots and hyperpigmentation, improve the appearance of the skin’s texture and tone, and minimizes the look of fine lines and wrinkles common with mature skin.
Have we overlooked Hyaluronic Acid in our Shade-Erase formulation?
Absolutely not! And for good reason—it’s been effectively used in skincare, including eye-care— since the early 2000s because it’s a dream for the derma.
Hyaluronic Acid is a naturally occurring substance that’s found in different parts of the body, including the skin. Known as a super-hydrator, it acts as our skin’s own water-absorber, boasting the ability to attract moisture and hold up to not 50X, not 100X, but 1000X ITS WEIGHT IN WATER!
As we age, the body’s production of Hyaluronic Acid starts to slow down. This leads to dehydration and volume-loss. And remember what we said earlier about dryness? It’s one of the main instigators of irritating wrinkles and lines around the eyes.
As we age, the body’s production of Hyaluronic Acid starts to slow down. This leads to dehydration and volume-loss. And remember what we said earlier about dryness? It’s one of the main instigators of irritating wrinkles and lines around the eyes.
█ Smaller-weight Hyaluronic Acid molecules are ideal for the under-eye area because they can penetrate deeper, helping replace hydration in the thin and delicate skin under the eyes. Hello beauty-rested, plump-looking, hydrated eyes!
█ Larger-weight molecules don’t penetrate as easily, which means they tend to sit on the surface of the under-eye skin area. This helps fill in and smooth the appearance of the fine lines and crepiness that creep up on us with age!
There’s another aspect to the beauty of using Hyaluronic Acid in Shade-Erase. Hyaluronic Acid collaborates effectively with all the other ingredients.
In a clinical trial, combining organic silicium and low molecular weight Hyaluronic Acid resulted in a 100% improvement in skin health and...
█ Decreased appearance of wrinkle depth
█ Improved skin quality with reduced trans epidermal water loss (TEWL)
█ Enhanced skin bounce (13x)
█ Enhanced hydration levels
█ Preserved skin hydration
P.S- Don’t underestimate this non-negotiable shot of plumping moisture, because the dryer the under eyes are, the more wrinkled they’ll look.
While other eye products rely on Silica and Carbomers (synthetic emulsifiers) for a smooth surface feel, they provide only temporary - not transformative - results. Shade-Erase is a Glycerin-based formula and contains ingredients that aren’t just easily and efficiently absorbed, but also provide emollient (moisturizing) and skin-conditioning benefits.
FULL LIST OF INGREDIENTS
Water, Caprylic Capric Triglyceride, Glycerin, PEG-6 Isostearate, Potassium Olivoyl Hydrolyzed Oat Protein, Cetearyl Alcohol, Glyceryl Stearate, Sodium Polyacryloyldimethyl Taurate, Glycyrrhiza Glabra [Licorice] Root Extract, Acacia Catechu [Catechu] Bark Extract, Aloe Barbadensis [Aloe Vera] Leaf Extract, Fucus Vesiculosus [Bladder Wrack] Extract, Hesperetin Laurate, Arbutin, Citric Acid, Hyaluronic Acid, Silanetriol, Acetyl Tyrosine, Saxifraga Sarmentosa [Strawberry Begonia] Extract, Paeonia Suffruticosa [Moutan Peony] Root Extract, Aminopropyl Ascorbyl Phosphate, Scutellaria Baicalensis [Baical Skullcap] Root Extract, Gluconolactone, Glutathione, Phenoxyethanol, Hydrogenated Polydecene, Propylene Glycol, Butylene Glycol, Glyceryl Oleate, Trideceth-10, Xanthan Gum, Ethylhexylglycerin, Sodium Gluconate, Sodium Chloride, Sodium Sulfite, Sodium Benzoate, Benzyl Alcohol, Potassium Sorbate.
When those pesky under-eye wrinkles, bags, and dark circles show up uninvited, it's like they're crashing our fabulous party! But hey, we're not letting them steal the spotlight.
Sure, our under-eye area might be the first to show signs of aging, but that doesn't mean we're hitting the panic button just yet.
As for attention from others? Well, we're more interested in our own reflection than worrying about who's looking our way.
Because let's face it, confidence doesn't fade with a few wrinkles or bags. Aging can feel tough, but it’s all about how you approach it.
Take charge: you need to prioritize caring for your under eyes with the right botanicals and proven ingredients. It's amazing to be confident in your skin and enhancing your appearance with effective care—not just concealing it—makes all the difference.
Do you...
While YOU do, the sensitive skin around your eyes does NOT. Spend a lot of time outdoors and you increase your exposure to the sun’s UV rays and environmental pollution that manifest as mayhem around the eyes.
While YOU may be getting your beauty sleep, you may be doing so at the expense of your beauty! Sleeping on the stomach tends to push your cheeks up against your pillow, accelerating deep creasing in the area under your eyes.
Pollen, dust, dander… beware! They’re all culprits when it comes to causing inflammation around the eyes. You rub and tug the irritated eye area to find temporary relief, and this leads to lasting damage to the skin under the eyes.
We’ve got some sour news for you, sweet lovers: It’s been shown that eating too much sugar can speed the aging process and the appearance of lines and wrinkles under the eyes.
(Or used to?) Smoking can restrict nourishing nutrients from reaching your face as blood vessels are narrowed and circulation decreases which—you guessed it! —leads to more unwanted wrinkles.
We can’t, but again, YOU CAN! With a just-right approach to a PUMP, DAB & DONE! application of this eye-exceptional serum:
✔︎ DO use the tip of your ring finger to apply the serum. It’s the finger that offers the lightest touch when massaging around the eye area.
✔︎ DO start with small, gentle, circular movements from the inner eye, moving outwards towards the temples. Then return inwards and under the eyes until all the product is absorbed.
✔︎ DO use the serum after cleansing and toning (if that’s part of your routine) and before moisturizing.
✔︎ DO start using an eye product like this one as early as in your 20s, BEFORE YOU EVEN SEE a wrinkle. The best results come from prevention.
✔︎ DO familiarize yourself with the ingredient list (of ANY product!) The skin under the eye is very thin and delicate and ingredients used should support all skin-types.
✘ DON'T pull, tug, press hard, or stretch the skin around your eyes. The skin in this area has a different structure than the rest of the face. It’s more delicate and requires a light touch.
✘ DON'T apply too much product. Using more won’t increase its effectiveness. Just a rice-sized dab dotted about ½ inch underneath the eye is perfect. Use more and the product may creep into your eyes and cause stinging or irritation.
✘ DON'T apply makeup too quickly after using Shade-Erase. This will help prevent your powder or concealer (if part of your routine) won’t be at risk of caking or creasing.
✘ DON'T wait until you start noticing the first creases at your eye’s outer edges, or the change in the texture of the skin under your eyes.
✘ DON'T use the same product under your eyes as you do on the rest of your face—it’s not recommended. Especially if you’re using acne products or anti-aging creams. They may have ingredients that are too strong and, as a result, irritate the eyes.
“This eye cream seems to be having a positive effect on my old baggy eyes. It might be the combination of the serum and the massage that the directions recommend as you apply the serum, but I feel like my undereye bags are less noticeable (less dark and firmer).”
— Kathleen A. aged 64
“I am noticing that I do not have as much trouble with trying to lighten my dark circles under my eyes. I had to do a double take the other day when I passed by the mirror. First product I have used and have seen any difference.”
— Donna B. aged 75
“It made this 80 yr. old Arizona skin feel moist again. I have several of the products and I love them all. Recommend highly”
— Pamela M. about a product by The Ayurveda Experience
Sleeping with any makeup on is never a good idea. Sleeping with eye makeup on is even worse as… you guessed it... both the eye and the skin around the eye are far more delicate and fragile than most other parts of the body. It requires a delicate touch and a nightly 5-step routine, like this one, tailored to caring for it.
CLEANSE THOROUGHLY
Washing your hands is a smart way to start any cleansing routine, especially if you’re removing eye makeup. This step helps prevent transferring bacteria to your eyes, which could cause irritation.
WIPE GENTLY
Cotton pads soaked with remover are a good go-to tool. Gently shimmy the pads back and forth for about 15 seconds to allow your makeup to break down. Avoid scrubbing, tugging, or rubbing. Repeat if your makeup is being particularly stubborn.
RINSE FULLY
Eye makeup remover often contains ingredients and chemicals that make it shelf-stable, chemicals you don’t want left on your skin in the form of residue. The build-up of this residue overtime can contribute to accelerated aging around the eyes.
USE MINIMALLY
A rice-size pump of Shade-Erase is all you need to care for both eyes. Using more product doesn’t mean more benefit but it could mean unintentional irritation as excess product can seep into the eyes.
APPLY LIGHTLY
Split the rice-sized drop of serum between your two ring fingers and dab-dab-dab it under the eyes. Using a gentle circular motion until all the serum has been absorbed into the skin.
“There hasn't been much from this company that I haven't loved.
Very moisturizing and smells wonderful. I put it on my hands sometimes too. Have it on my reorder list.”
— Mary F. about a product by The Ayurveda Experience
“Even though I am a senior citizen and three-time grandmother, I awake with a glowing complexion I had in my 20's. I love it and have started using other products from this company. No garnish perfume odor, either. The light scent is natural and pleasing.”
— Nancy H, about The Ayurveda Experience products
“These products are game changers! I look forward to my skincare routine knowing I am using products that are natural and powerful. They are everything I've ever wanted in a face oil and find they are all I need! No additional moisturizers required! Love!"
— Emily D about The Ayurveda Experience products
