One of the most ancient yet living healing modalities of the world, Ayurveda is the science of life itself and warmly accepts everyone coming along this path. We are delighted to share this wisdom with the world in an easy, consumable and effortless format. Here is a quick stat to consider before proceeding to the particulars –
“Global Ayurvedic market size in 2019 was US$ 6555.7 million and it is expected to reach US$ 14620 million by the end of 2026, with a CAGR of 12.0% during 2021–2026.”
These figures point towards a definitive global surge in the popularity of alternative healing systems. In fact, the popularity of Ayurveda as a search term has increased 4x over the last 5 years. Audiences too are well aware of Ayurveda, as indicated by search trends, sales data and the upsurge in sales of Ayurvedic products, as well as lifestyle tools.
With this whopping increase in the worldwide sales of Ayurvedic lifestyle products, we are staring at a rapidly growing demand for qualitative, valuable content. Our introductory (and very widely loved) course, The Ayurveda Experience, is the perfect stepping stone to enter the world of Ayurveda. What sets apart Ayurveda from other systems of medicine is its dual nature – it is both a healing system as well as a form of preventive medicine.
A few key factors make this course a very unique experience for buyers, bringing together a well-rounded, comprehensive lifestyle guide which affords an altogether different level of customization –
- Focus on Individual Diagnosis & Root Cause Approach
The distinctive feature of Ayurveda is its insistence on recommending tailor made solutions for individual problems. This is the first and the most important step in Ayurveda – ascertaining one’s unique dosha combination. By relying on detecting an individual’s dosha combination as a preliminary step, Ayurveda effectively avoids the pitfalls of providing generic solutions. This crucial step ensures an accurate diagnosis of the root cause of the problem rather than getting distracted by the symptoms.
- Customized exercise protocols
All recommendations rely on ascertaining the dosha combination or ‘prakriti’. Customized Yoga protocols for individuals with different prakritis are laid out in elaborate detail. Recommendations greatly vary based on one’s dominant dosha, and include asanas, pranayamas and body work. It is one system of healing that truly caters to a person based on their needs.
- Focus on Overall Wellness & Holistic Health
Ayurveda recognizes the body as a whole, which means one’s mental, emotional and physical health is thoroughly interconnected. What affects the gut also affects the mind, and vice versa. Hence every little step towards maintaining health has a butterfly effect on the entire physiology, which makes every component of wellbeing equally valuable – diet, exercise and mental wellbeing.
- Customized Dietary recommendations
In Ayurveda, one’s health is primarily tied to one’s gut health. Proper diet is a key way to address an ailment and remain disease free for all individuals. Depending on their dosha combination, individuals are respectively recommended foods and spices best suited to their health and nutritional requirements.