Introducing:

A New Premium Skincare Brand by The Ayurveda Experience

VEGAN | GLUTEN-FREE | NO HARMFUL CHEMICALS | NO MINERAL OILS | CRUELTY-FREE | FRAGRANCE FREE

Formulated and Made in the USA

Ayulogica is a modern, scientific skincare brand that’s not only formulated using Ayurvedic ingredients but also uses principles of Ayurveda in the way the products are designed and how they address different skincare needs.

Specifically, Ayulogica products have been formulated for the Ayurvedic doshas (read more about doshas below) which translate into what we know today as skin types: dry, sensitive, and oily skin, and their combinations.

Vata = Dry skin
Pitta = Sensitive skin
Kapha = Oily skin
Tridoshic = All skin types

So, if you see an Ayulogica product that's meant for "Vata-Pitta Skin Types", that means it's most suited for Dry and Sensitive skin.

Scientifically formulated, researched and developed by a Medicinal Scientist using her extensive experience in cosmetic and pharmaceutical formulations, in-depth knowledge of Ayurveda, and her passion for promoting wellness without hurting the planet, Ayulogica products are always suitable for sensitive skin types and those with stress-related skin problems, since no formulation will contain harmful chemicals or even added fragrance; all Ayulogica products are fragrance-free.

According to Ayurveda, we can all achieve optimum health if we have a balance between our mind, body, and inner self or soul. As defined by the Global Wellness Institute (GWI), in line with the World Health Organization’s definition of health, wellness is: “a state of complete physical, mental and social well-being.” This is unlike the way modern medicine approach is - Absence of disease equals good health. The root causes of imbalances in our lifestyle that lead to problems later in life, can be addressed by knowing our current state of balance or “vikriti”. If there are any lingering imbalances after removing the root cause, balance can be attained by using opposites. For example, if it is winter season and the body is feeling cold, you treat it with warm foods and warm clothes. It is a simple approach, yet we are unable to listen to our body’s ques. We are distracted all the time and this is where Ayurveda comes into place. 

There are three distinct energies or dosha – vata, pitta, kapha.

They are the essential building blocks for all forms of life and are composed of the five elements - air, space, water, fire and earth. A combination of these elements makes up the three doshas. Just like we have a unique DNA, we all are born with a unique combination of these elements (or prakriti). Our dosha changes continuously in reference to external factors like the environment we live in, our lifestyle, the food we eat, our social and mental health. This leads to imbalances and health issues. By knowing our current state of health, and following the diet that is right for our dosha, doing the exercises and sleeping at the right time, we can get back to our homeostasis. 

Skin is the largest organ! Skin is like a sponge and is affected by our inner health. Stress can affect your whole body, including your skin, hair, and nails. Your emotions have a powerful effect on your skin. Since stress is a part of life, what matters is how you handle it. Stress causes a chemical response in your body that makes skin more sensitive and reactive. It can also make it harder for skin problems to heal.

You may have noticed that when you are stressed, you break out more? This is because stress causes your body to produce cortisol and other hormones, which tells your sebaceous glands to produce more oil. Oily skin is more prone to acne and other skin problems. Part of the problem is our lifestyle that forces us to have a deep disconnect with our bodies, including our skin. We neglect our skin and then cover up our flaws with make-up which leads to more skin issues like clogged pores, acne, rashes, and inflammation. It is imperative that we look after our skin by nourishing it with skin food both externally and internally based on our current mind-body profile or dosha. This is the foundation of Ayulogica – a completely customized approach towards your skincare based on your lifestyle, your current state of mind and body balance. We incorporate adaptogens, like Ashwagandha and Tulsi, that reportedly promote homeostasis, for example by reducing cellular sensitivity and immune suppression. We target towards addressing stress related skin problems using a sustainable approach where less is more and products are multi-tasking for the multi-tasking women and men. It is cruelty-free, vegan and gluten-free. 

People's Experience

After using Ayulogica's Replenishing Serum

AYULOGICA REVIEWS

AYULOGICA FORMULAS AS SEEN IN PRESS

MODERN, SCIENTIFIC SKINCARE SOLUTIONS BASED ON AYURVEDA

All Ayulogica products are formulated without:

• 1,4-Dioxane (found in shampoos, cleansers and things that sud):
  It is generated through a process called ethoxylation, in which ethylene oxide, a known breast carcinogen, is added to other chemicals to make them less harsh) and maybe disguised in the form of Sodium laureth sulfate, PEG compounds, chemicals that include the clauses xynol, ceteareth and oleth.
• Octinoxate (the most common sunscreens found in the market contain this chemical which is a known carcinogen and a UV filter):
  It can be absorbed rapidly through skin. Octinoxate has been detected in human urine, blood and breast milk, which indicates that humans are systemically exposed to this compound which is an endocrine disruptor that mimics estrogen and can disrupt thyroid function. It is also found in hair color products and shampoos, lipstick, chap stick, nail polish, and skin creams. Octinoxate increases cellular proliferation that grow in response to estrogen exposure which over a long period has been linked to the development and progression of breast cancer.
• Formaldehyde and formaldehyde-releasing preservatives (found in nail polish, nail glue, eyelash glue, hair gel, hair-smoothing products, baby shampoo, body soap, body wash, color cosmetics):In personal care products, formaldehyde can be added directly, or more often, it can be released from preservatives such as quaternium-15, DMDM hydantoin, imidazolidinyl urea, diazolidinyl urea, polyoxymethylene urea, sodium hydroxymethylglycinate, bromopol and glyoxal. Formaldehyde is considered a known human carcinogen by many expert and government bodies, including the United States National Toxicology Program and the International Agency for Research on Cancer.
• Phthalates (found in Color cosmetics, fragranced lotions, body washes and hair care products, and nail polish):
  They have the potential health concern towards endocrine disruption, developmental and reproductive toxicity, and cancer. They can be found as phthalate, DEP, DBP, DEHP and fragrance.
• Para-phenylenediamine (found in hair dyes): Consumers are primarily exposed to pphenylenediamine (PPD) through its use in permanent hair dyes that rely on chemical reactions (called oxidation) to fix the color where it is found in concentrations of about 4 percent and is a known skin sensitizer, carcinogen and for organ system toxicity.
• Some other popular toxic ingredients are parabens, triclosan (found in anti-bacterial soaps), benzoyl peroxide (found in acne products), coal tar, and aluminum salts, and talc). What is important as a take home message is that we need to understand that our skin is a sponge and will absorb anything. Look out for these potential harmful ingredients and avoid using products that will only do damage.