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Trending in Skincare 50+

7 Proven Hacks to Get a Gold-Like Glow Without Highlighters, Especially If You’re in Your 50s & Beyond

Highlighters can settle into fine lines and look patchy on mature skin. These easy habits help your skin look lit-from-within on its own, and none of them takes more than a minute.

Woman applying Golden Years Face Serum
86.4%of women saw a long-lasting glow after a single application that lasted up to 8 hours!**Based on a consumer study of 110 women aged 40–65 over 8 weeks.

After 50, many women notice their skin looks drier and duller than it used to, and a swipe of highlighter only seems to sit on top of it.

The good news is that a real glow comes from skin that looks hydrated, even-toned and smooth. Here are 7 easy hacks that women in their golden years swear by.

💡 Hack #1 · The swap
1

Swap your highlighter for a golden serum ✨

Golden Hour Glow

Powder and cream highlighters sit on top of your skin, so they can catch on fine lines and fade by lunchtime. A golden serum works differently. A few drops of Golden Years Face Serum give your skin a natural golden-hour glow and a dewy finish that can last up to 8 hours, with no shade-matching and no tutorials.

94.5%of women agree it gives facial skin a glow with daily use*

*Based on a consumer study of 110 women aged 40–65 over 8 weeks.

AAmanda M.✔ Verified Buyer⭐⭐⭐⭐⭐

I keep an unopened bottle so I don’t run out. I absolutely love starting my routine with this. My skin is making me feel great. It’s rewinding before my eyes and it’s got a great glow and gold hue. This stuff is a must. ♥️

Individual results may vary.

💡 Hack #2 · Hydrate first
2

Glow starts with hydration, so hydrate before anything else 💧

Golden Years serum texture

After menopause, many women notice their skin feels drier than it used to, and dry skin tends to look dull and flat, no matter how much makeup goes on top. Golden Years has Hyaluronic Acid and Ashwagandha for lasting, non-greasy hydration that leaves skin looking plump and dewy.

80.9%of women felt the hydration after a single use for up to 8 hrs*

*Based on a consumer study of 110 women aged 40–65 over 8 weeks.

BBrenda B.✔ Verified Buyer⭐⭐⭐⭐⭐

My skin drinks this up

My skin drinks this up like it’s been dying of thirst in the Sahara, and I’ve been moisturizing my whole life.

Individual results may vary.

💡 Hack #3 · Even it out
3

Even out the look of dark spots, so your glow looks smooth, not spotty 🎯

Real, visible results

Even the prettiest glow can look uneven when age spots and dark patches show through. Golden Years has Niacinamide, which evens the look of skin tone and reduces the look of dark patches, so your glow looks clear and even instead of blotchy.

91.8%of women agree it helps reduce the look of dark spots in 8 weeks*

*Based on a consumer study of 110 women aged 40–65 over 8 weeks.

TTheresa K.✔ Verified Buyer⭐⭐⭐⭐⭐

I noticed (the look of) discolorations lighten and some disappear within the first 2 weeks. I am using much less concealer and a lighter foundation. I have so much more confidence and look years younger.

Individual results may vary.

💡 Hack #4 · Go gentle
4

Skip harsh treatments and choose gentle care made for skin after menopause 🌿

Age spots, wrinkles and dryness

Harsh spot treatments can leave mature skin feeling stripped, and on skin that’s already drier after menopause, that can mean even more dryness. Golden Years is a barrier-friendly, gentle alternative to harsh serums, designed for the look of the 3 skin concerns many women notice after menopause, all in one step:

🌞Age Spots & Dark Spotsvisibly brightened
💧Post-Menopausal Drynessintensely hydrated for up to 8 hrs
🪶Fine Lines & Wrinklessmoother-looking skin

*Based on a consumer study of 110 women aged 40–65 over 8 weeks.

DDarlene R.✔ Verified Buyer⭐⭐⭐⭐⭐

Great for senior skin

A wonderful oil for treating (the look of) discolored senior skin making signs of aging (look) minimal...gives a dewy youthful glow. Having my husband use it too. I am 76, he 81.

Individual results may vary.

SEE IF IT'S IN STOCK!👀🚨 Often sells out
💡 Hack #5 · The Red Gold
5

Look for Saffron, the Red Gold once reserved for queens 🌸

It takes over 75,000 flowers to make one pound of saffron

Each thread is hand-harvested & it takes over 75,000 crocus flowers to make just one pound, which is why it’s the world’s most expensive spice. In ancient times, only royals could afford it, and queens and princesses made it their beauty secret.

In your skin, Saffron helps even out the look of skin tone, reduce dullness and hydrate for a plump, smooth, radiant look. In Golden Years, it gets backup from time-proven herbs and clinically tested actives:

🌿 Ayurveda

Ashwagandha

Locks in moisture and helps soften the look of fine lines.

🌿 Ayurveda

Gotu Kola (Cica)

Helps improve the appearance of uneven texture and dullness, with hydration for a dewy-looking finish.

🧪 Science

Niacinamide

Evens the look of skin tone, reduces the look of dark patches and minimizes the appearance of pores.

🧪 Science

Hyaluronic Acid

Lasting, non-greasy hydration for a dewy, plump look.

🧪 Science

Zinc · Copper · Magnesium Complex

A mineral trio that helps tired-looking skin appear fresher, smoother and more radiant, and helps smooth the look of fine lines and wrinkles.

MMarlene E.✔ Verified Buyer⭐⭐⭐⭐⭐

I Love Golden Years

I have reordered because I’m enjoying the compliments about my beautiful, smooth unwrinkled (looking) skin. I highly recommend Golden Years!!!

Individual results may vary.

💡 Hack #6 · The technique
6

Apply on slightly damp skin and massage upward & outward 💛

Use 4 to 6 drops on a clean, slightly damp face, then massage them in with circular, upward and outward motions. Golden Years feels like water, absorbs in seconds and layers well under your moisturizer and makeup, so it slips right into your routine.

1Pump a golden streak onto cheeksStreakPump a golden streak onto your cheeks
2Massage upward and outwardMassageCircular, upward & outward motions
3Glowing complexionGlowWatch your complexion brighten
💡 Hack #7 · Twice a day
7

Make it a morning and night ritual for a glow that lasts all day 😍

One application gives a glow that can last up to 8 hours, so using Golden Years morning and night keeps your skin looking radiant from breakfast to bedtime. Many women find they reach for less foundation, and some have gone makeup-free for the first time in years.

AAmanda M.✔ Verified Buyer⭐⭐⭐⭐⭐

Golden Glow

I had to buy a second so I wouldn’t run out. From day 1 I noticed a difference and began using this as a first step to my am and pm routine. I’m now enjoying my summer with confidence to go make up free for the first time since I was a teen. I love this stuff, every product is magic.

DDebra C.✔ Verified Buyer⭐⭐⭐⭐⭐

Impressed!

I had uneven skin tone and age spots and now my complexion looks even, to the point of not needing foundation every day.

SSuzanne M.✔ Verified Buyer⭐⭐⭐⭐⭐

I have been using their products for years and love them all. Golden Years - Face Serum is probably my favorite. I don't have to wear any makeup at all, my skin looks the best it has ever in my whole adult life. Wouldn't be without it!

Individual results may vary.

SHOW ME THE GOLDEN SERUM ALREADY!💛Free shipping · 30-day money-back guarantee
🚨 Often sells out

Why buy RIGHT NOW?
Because you might regret it if it goes OUT OF STOCK!

Golden Years has a habit of disappearing from the shelves. Here’s what our customers had to say about it:

😩 Waiting for a restock
TTricia M.✔ Verified Buyer★★★★★

“Out of stock!!”

“When will this be back in stock???????? Love it so much, but it’s been out of stock for a while.”

Sold out
😥 Wishes she’d stocked up
DDale V.✔ Verified Buyer★★★★★

“Excellent serum”

“Golden Years is amazing! I’ve only purchased it once, it always flies off the shelf. My only regret is that I didn’t purchase more while I had a chance.”

🎉 Finally got her bottle
KKaren C.✔ Verified Buyer★★★★★

“So far so good-hopeful!!”

“I’ve been wanting Golden Years for some time and finally was able to purchase a bottle as it’s often sold out. I’m half way through the bottle and can see a difference. My dark spots are fading. It’s very light and absorbs quickly.”

⚠️ Her advice: get it
MMarion B.✔ Verified Buyer★★★★★

“Wonderful serum”

“This is my morning serum - it evens out skin tone and just smooths skin for even application of other moisturizers and makeup. Get it! It’s not always in stock.”

Individual results may vary.

See the Golden Streak in action

Tap play. Then grab yours below before the next sell-out.

Golden Years Face Serum Golden Years bottle Golden Years box and bottle Golden Years bottle Key benefits Golden Years bottle with swatch Golden Years bottle Customer testimonial Golden Years bottles in a row Consumer study results What? When? Why? How?
Vegan, Tested Performance, Ayurveda and Modern Science, Free Shipping, 30-Day Money-Back Guarantee
Post-Menopausal Skin

A. MODERNICA NATURALIS

Golden Years Face Serum

Reduces the look of

91.8%of women agree that it helps reduce the look of DARK SPOTS in 8 weeks
80.9%of women felt the HYDRATION after a single use for up to 8 hrs

*Based on a consumer study of 110 women aged 40–65 over 8 weeks.

  • With Saffron, the Red Gold that's been the beauty secret of royals for ages!
  • Brightens the appearance of dark spots & blemishes.
  • Hydrates and smooths the appearance of fine lines and wrinkles.
  • Gifts a glow that can last up to 8 hours. You might even say that it’s better than your highlighter!
  • Designed for the mature-looking skin concerns many women notice after menopause, such as dullness, spots and wrinkles.
  • Vegan & Dermatologically Tested! Formulated without harmful chemicals or added colors.
Limited-time offer

Order today & get a FREE Mini Face Oil!

Your free gift is added to your cart automatically.

Add 2 bottles to cart

30-Day FULL Money-Back Guarantee

Guaranteed safe checkout
🛡️ Zero risk

30-DAY Full Money Back Guaranteed!

Try risk-free for 30 days, and if you’re not satisfied with its performance (we’re sure you’ll be!), just message us and get a FULL REFUND!

✨
Try it for 30 daysMake the Golden Streak part of your routine.
💬
Not satisfied?Just send us a message.
💰
Get a FULL refundSimple as that.
🔬 Consumer study

Real Results on Real PeopleUnbeatable results of consumer testing

Very few products can boast of such an overwhelmingly positive response as Golden Years had in its consumer study! And it just validated the hard work & research that was put into formulating it.

110Women tested
40–65Years of age
8Weeks of use
Woman applying Golden Years Face Serum
100%said skin looks soft*
8 hrsof glow, hydration & softness from a single application
⏱️

After just ONE applicationResults lasting up to 8 hours

86.4%

of women found a long-lasting GLOW after a single application for up to 8 hrs

80.9%

of women felt the HYDRATION after a single use for up to 8 hrs

99%

of women felt long-lasting SOFTNESS after a single application for up to 8 hrs

📅

Long-term benefitsWith daily use

91.8%

of women agree it helps reduce the appearance of DARK SPOTS

94.5%

of women agree it provides GLOW to the facial skin

92.7%

of women agree it keeps the skin HYDRATED

100%

of women agree it helps make the skin look SOFT

*Based on a consumer study of 110 women aged 40–65 over 8 weeks.

Click here for the full list of ingredients 🌿+

Water (Aqua/Eau), Pandanus Odoratissimus (Screw Pine) Flower Water, Glycerin, Niacinamide, Glucose, Saccharide Isomerate, Benzyl Alcohol, Coffea Arabica (Coffee) Seedcake Extract, Sodium Hyaluronate, Xanthan Gum, Centella Asiatica (Gotu Kola) Extract, Withania Somnifera (Ashwagandha) Root Extract, Heptyl Glucoside, Terminalia Arjuna (Arjuna) Bark Extract, Aloe Barbadensis (Aloe Vera) Leaf Juice Powder, Dehydroacetic acid, Desmodium Gangeticum (Sal Leaved Desmodium) Whole Plant Extract, Sodium Gluconate, Arginine, Crocus Sativus (Saffron) Stigma Extract, Crocus Sativus (Saffron) Style Extract, Magnesium Aspartate, Zinc Gluconate, Potassium Sorbate, Citric Acid, Sodium Citrate, Phenoxyethanol, Copper Gluconate, Heptanol, Fragrance, Citral, Citronellol, Geraniol, Linalool

Why women keep coming back for more

The glow speaks for itself.

★★★★★Honest reviews from verified customers

“I look like I’m aging backwards”

Real women. Real skin. ✔ Verified buyers of Golden Years Face Serum.

Darlene R.
Darlene R.✔ Verified Buyer
★★★★★

Great for senior skin

A wonderful oil for treating (the look of) discolored senior skin making signs of aging (look) minimal… gives a dewy youthful glow. Having my husband use it too. I am 76, he 81.

Laura T.
Laura T.✔ Verified Buyer
★★★★★

Love the Golden Years Face Serum

Since using, I can see a difference in my skin. My wrinkles are not as prominent and my husband has actually told me that I look like I’m aging backwards instead of forward. I’m definitely going to continue using.

Amanda M.
Amanda M.✔ Verified Buyer
★★★★★

The way to start my day…

I keep an unopened bottle so I don’t run out. I absolutely love starting my routine with this. My skin is making me feel great. It’s rewinding before my eyes and it’s got a great glow and gold hue. This stuff is a must. ♥️

Dianne R.
Dianne R.✔ Verified Buyer
★★★★★

Golden Years Face Serum

I just adore this product, it’s not oily on the skin and I’ve noticed an improvement in the overall texture of my skin…

Individual results may vary.